Category: Signature Events

The largest charitable donation to local organizations since the event moved to Maui in 1999

The Sentry, alongside representatives from Sentry Insurance, proudly announced that more than a dozen Maui non-profit organizations benefitted from the 2024 event, which generated $735,694 in charitable funds.

“There is no other organization in sport which rallies around those in need like the PGA TOUR,” said Max Novena, Executive Director of The Sentry. “The unwavering resilience and optimism displayed by the remarkable people of this community is truly inspiring. As Lahaina continues down its path of recovery and rebuilding, we are deeply committed to supporting West Maui in numerous significant ways for years to come.”

Designated beneficiaries for The Sentry include:– Boy Scouts of America Aloha Council– Hale Makua Health Services– J. Walter Cameron Center– Ka Lima O’ Maui– Lahainaluna High School Foundation– Lahaina Jr. Golf

Additional local non-profits also benefitted from the tournament including HSJGA/First Tee of Hawaii, Maui Junior Golf, Friends of Pu‘u Kukui Watershed, Grow Some Good in partnership with Merriman’s Kapalua, Hua Momona Farms, Hui O Wa‘a Kaula, Kapalua Maui Charities, Kumulani Chapel, University of Hawai‘i Maui College, Maui Striker Soccer Club, Maui Preparatory Academy, and Maui United Way.

As the PGA TOUR’s season-opening event, 2025’s The Sentry will feature one of the most accomplished fields in golf contested at one of the most unique settings on the PGA TOUR. For information about the 2025 event, please visit TheSentry.com.